Casino lighting could be nudging gamblers to be more reckless with their money, according to a new study, which found a link between blue-enriched light and riskier gambling behavior.
Oh, they do have psychological manipulation in mind.
There are 2 leading design types:
No clocks anywhere, designed to be difficult to navigate out of, designed to make the passage of time difficult to tell.
And open and bright with easy lines of sight, designed to allow gamblers to relax without leaving.
The former was developed by an ex-gambler that “turned their life around” into an architect that manipulates gamblers to gamble more. He studied the successful casinos, and gathered up all the techniques that makes gamblers gamble more.
The open layout was developed in response to this, and solely concentrates on making gamblers feel relaxed (or able to relax).
But lighting, layout, smells, sounds… Everything is accounted for.
Casino owners know the design of their casino is what makes gamblers gamble more
But lighting, layout, smells, sounds… Everything is accounted for.
Yet there is only one smoke-free casino in Vegas, and even then its only been smoke free since Sept of 2020. I wonder if their science says that cigarette smoke encourages gambling in non-smokers. That isn’t my personal experience as its a huge turn off, but for others it might.
It is sad how much people underestimate just how insidious businesses can be when it comes to manipulation of consumers. If it isn’t explicitly illegal and easily enforceable, then it is a safe bet to assume that those who sit at the top are going to use it to its fullest extent in the pursuit of profit.
Oh, they do have psychological manipulation in mind.
There are 2 leading design types:
No clocks anywhere, designed to be difficult to navigate out of, designed to make the passage of time difficult to tell.
And open and bright with easy lines of sight, designed to allow gamblers to relax without leaving.
https://www.casinousa.com/blog/psychology-of-casino-design
The former was developed by an ex-gambler that “turned their life around” into an architect that manipulates gamblers to gamble more. He studied the successful casinos, and gathered up all the techniques that makes gamblers gamble more.
The open layout was developed in response to this, and solely concentrates on making gamblers feel relaxed (or able to relax).
But lighting, layout, smells, sounds… Everything is accounted for.
Casino owners know the design of their casino is what makes gamblers gamble more
Yet there is only one smoke-free casino in Vegas, and even then its only been smoke free since Sept of 2020. I wonder if their science says that cigarette smoke encourages gambling in non-smokers. That isn’t my personal experience as its a huge turn off, but for others it might.
It is sad how much people underestimate just how insidious businesses can be when it comes to manipulation of consumers. If it isn’t explicitly illegal and easily enforceable, then it is a safe bet to assume that those who sit at the top are going to use it to its fullest extent in the pursuit of profit.